Telluride Ski Resort update from Bill Jensen, 100 Stevens Drive and Surprise and Delight
The 2019 Telluride ski season is officially underway with the Telluride Real Estate Corp. kick-off meeting held December 4th. Bill Jensen and almost all of the 38 TREC brokers were in attendance, including TAR President Pam Guillory, TREC President TD Smith, as well as Director Steve Hilbert and VP’s Toby Brown and Dan Henschel. Fresh faces and perspectives from travel filled the room and the buzz in the air indicated the team was approaching the 2019 Telluride Ski Season with a new revitalized energy.
Bill excited the crowd by indicating there would be a 5-hour preview of Chair 9 on Friday December 6th from 9-2 PM. With 4-6” of snow expected tonight and tomorrow, the terrain is sure to please. Jensen elaborated on the snow safety work being done on the mountain and indicated that Chair 12 and Prospect Bowl would be open within the next week. With the terrain opening on its current projected schedule, the Telluride ski resort is in great position for Christmas. An avid weather fan, Jensen indicated that weather patterns come in 5-week cycles, and the predictions this year have the snow cycles favoring the San Juan’s. Jensen said he always likes to see it raining in San Diego, as it bodes well for Telluride.
The removal of 7000 trees, 5000 of which were dead and dried was another preventative initiative by the ski resort. Jensen said that the burn piles were complete ash within 36 hours of burning.
The Mountain Village Market is getting a facelift – and is currently gutted to its shell as new plumbing, flooring, windows and shelving are going up. Slated to re-open Memorial Day 2020, the new market will have a Whole Foods experience feel and be much brighter, according to Jensen. Locals will have to be patient through the process, but the renovation of the market to mirror the more upscale resort surrounding it will certainly add to the appeal of the area as well as provide needed convenience. Jensen indicated the renovation would be upwards of $3.5M, and the Telluride Mountain Village Owner’s Association (TMVOA) has already given $1.2M.
Mountain Village is also on the rise with the opening of another Telluride Brewing Company location. The brew pub is to be located behind the Black Iron Restaurant and not only offer local brews, but street tacos as well. Locals are thrilled that there now will be the Telluride Distilling Company and a brew pub, complete with convenient grab and go snacks perfect for the Telluride Bike Park or ski day.
Behind the Scenes: Canopy Zip Lines are up!
Another fabulous addition to the Mountain Village is a series of zip lines known as the Canopy, ready to ride Summer 2020. With the first run at 300 feet in length to get comfortable, guests are then sent down 1500-1600 feet 273 feet above the ground for an exhilarating ride. The canopy is a nice addition to the 10-mile bike park which opened Summer of 2018.
Jensen added that $1.5-$2M will be spent yearly in snowmaking, and we are well on track for meeting the 20% reduction of our carbon footprint by 2025, currently tracking at 14%. These goals are in line with the Town of Telluride as well as San Miguel County.
Jensen made special note of several of the affordable housing projects on the horizon, adding that he wants to keep the development local and focused in order to best retain employees.
The location at 100 Stevens Drive, Mountain Village CO provided gorgeous views as well as updated decking, enhancing the natural beauty of the property. Sitting on more than an acre, the 5 bedroom 4 ½ bath timber home sits just minutes from the mountain village core and is also ski-in/ski-out! Offered at $3.9M for just over 6,100 square feet, this residence is a quality find in a quaint neighborhood. New to market from Ben Jackson, schedule a tour this ski season before this property gets picked up!
President TD Smith and several other Christie’s International Real Estate Master’s Circle Members trekked to Houston Texas for the CIRE Conference this November. After being rejuvenated and reenergized through top notch speakers and valuable breakaways, the team returned full of fresh ideas and a recommitment to authenticity and the idea of ‘surprise and delight’. TD recounted the speaker’s story of wanting to purchase a luxury vehicle, found the one he wanted with all the accessories, yet was surprised and delighted by a secret compartment which sealed the deal for the purchase of the vehicle. It was this surprising and delightful aspect of the vehicle that actually made the sale.
In sales, we often think of good, better, best. The idea of surprise and delight suggests a measure of quality that our clients should experience. The ‘just expected’ ideas are things that people expect, the basics a client wants to see happen without fail. The next tier is ‘a little more…a little better’, a set of ‘better’ elements that make the client feel closer to a positive feeling or decision. For some clients this better is their just expected, especially in luxury markets.
The ‘surprise and delight’ element is just that – something unexpected that delights the client and satisfies a need they didn’t know they had or adds that extra measure of quality and attention. Feeling heard and understood without feeling pressured, and then revealing a delightful surprise is a customer experience we are dedicated to. Our experience speaks volumes about our authenticity and willingness to help our clients find the perfect fit, whether it’s second home ownership, a vacation property, legacy home or retirement estate.
